Inside the new downtown home of beloved dive bar Cheer Up Charlie’s—at the former Club de Ville space—there’s a palpable energy that’s impossible to ignore. The bar has created its own fun, bold, and character-filled voice in Austin’s nightlife scene, and if the line that winds down Red River to get in on a Saturday night is any evidence: it’s working.
This is the welcoming committee: From vintage Jammerz pajama pants to re-imagined Callahan’s General Store cowboy boots, Cheer Up Charlie’s colorful cast of barkeeps defines Austin cool. Think wardrobes where wacky Goodwill scores meet Diane Von Furstenberg, where more is definitely more, and where every article of clothing—from a black T-shirt to a turquoise pinky ring—has a story attached.
900 Red River St. | cheerupcharlies.com