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Inspiration Board | The Wixoms

A dynamic advertising duo

The Wixoms, a dynamic advertising creative directing team and married couple, Alisa and Kris, moved back to Austin from New York City in 2010. In their impressive career at agencies like Goodby, Silverstein & Partners and TBWA\Chiat\Day NY, they have produced a Superbowl spot for Garmin, ads for Levis and Planters, and award-winning campaigns for the likes of Absolut Vodka and Skittles, to name a few. For the past four years, they have been commuting between Austin and NYC while still working as creative directors for TBWA, but starting this month, they are thrilled to be joining GSD&M as Group Creative Directors. It all feels like a full circle moment since the couple met in college and started collaborating when they were in the ad sequence program at UT Austin together in 2001. “GSD&M has an amazing culture. They throw one of the best SXSW parties and are just good people, which is important for us since we haven't gone into an office for nearly five years,” Alisa says. “Plus, they have incredible momentum right now. We can't wait.” While they are both creative directors, Alisa’s background is as a writer and Kris’ as an art director. Their favorite thing about working together over the past decade as described from their light-filled shared office on the second floor of their modern home in Bouldin? “Laughing. Not everything we work on is comedy based but I think it’s the funny stuff that we really gravitate towards,” Alisa says. “Also getting to go on shoots together, especially in places like Germany, Malaysia and Romania.” For date nights, the couple (parents to toddler son Sawyer) usually cooks together or heads to Elizabeth Street Cafe, Contigo or the Alamo Drafthouse (they particularly love watching the theater’s live karaoke nights), and we had to know where they head when seeking inspiration for a new concept. “We go for a walk on South Congress or the trail around Lady Bird Lake or for a hike on one of the greenbelts,” Alisa says. “If we’re really in a bind Kris will go beat on his drums and I’ll go to yoga. Or if all else fails, cocktails!”

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  • The Rolling Stones 1972: My brother took me to see the Rolling Stones’ Steel Wheels tour in 1989 for my first concert. I’ve loved them ever since. This is a book of photographs by Jim Marshall of the Stones in 1972, recording Exile on Main Street and the ensuing tour. Rock and roll photography at it’s best. -Kris.
  • Horse book: I’m obsessed with vintage horse books but this one is even cooler because it was Kris’ grandparents. It was printed in 1894 and is in pristine condition. -Alisa
  • Whisk: My alter ego is a stay at home wife who makes every meal from scratch and bakes up a storm.
  • Fleetwood Mac Rumors Album: This is one of the few albums that works during good or bad times.
  • Ruby ring: When my dad was in high school he put this ring on layaway for a girl. By the time he could buy it, she’d broken up with him. He held onto it and gave it to me when I turned 15. It’s a nice reminder that everything happens for a reason. -Alisa
  • Bolex 160 Super 8mm: If only real life looked as good as the film this old camera captures.
  • Beard balm: For obvious reasons. -Kris
  • Vintage 70s Ludwig Cowbell: Oh I think you’re gonna want all that cowbell. -Kris
  • Sawyer’s Vans: These crush me. Can’t handle them.
  • Wooden Cocktail Measurer: Many a Paloma and Moscow Mule have been born out of this little measurer we found at a vintage shop years ago. So many in fact, we had to glue the wooden bottom back on recently.
  • Horse: I’ve been a horse lover my entire life and this vintage doll looks just like my retired Quarter Horse, Barbie. -Alisa
  • Mini Cow Skull: This is Spit. He keeps watch over our kitchen counter and doubles nicely as a ring holder when I’m cooking.
  • Lone Star sign: Nothing brings out our Texas pride like this vintage sign my dad got us a few years back. Makes us feel like we’re at Gilley’s in the 80’s.
  • Sawyer’s Drum sticks: Our son Sawyer started wailing on his daddy’s drums before he could walk.

Credits

Photography by Bill Sallans

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